This campaign was to solve the design problem given within the D&AD New Blood Awards 2022. The brief set was to 'create a typographically-led campaign based on or expanding the Articles of the UDHR', with a poster, digital element and non-traditional touchpoint as the deliverables. I chose to approach the route of violence against women and how it's not just an issue within the UK but globally. The concept behind this design process is to campaign to stop women from using makeup as form of coverup and if they are a victim of abuse there is support foundations available with a subtle process.